Introducing As Seen On Netflix: A Pop-Up shop with items from your favourite Netflix shows. See some of what’s on offer in the auction here.
Ever wanted to cycle to work on Otis’ bike from Sex Education? Or run a meeting wearing Margaret Thatcher’s suit? Imagine writing your next essay on Emma Morley’s typewriter. Well, now you can. Netflix will be giving fans the chance to make their dreams a reality. Two pop-up shops will be opening in the UK. Store opening for one day in London and one day in Birmingham will be stocked with wardrobe, props and memorabilia from some of Netflix’s most popular shows. The event is a partnership between Netflix and Mind which will see all proceeds go directly to the leading mental health charity.
A selection of extra special items will be available as part of an online auction, run by the charity, which opens on 11th October. These include original Lady Whistledown papers and Penelope Featherington’s headpiece from Shondaland’s Bridgerton, Gillian Anderson’s Maggie Thatcher suit from The Crown, and a signed Victoria Beckham Rolls-Royce t-shirt.
THE DETAILS
Attention TV die-hards! Today, Netflix has announced “As Seen on Netflix”, a pop-up shop coming to London and Birmingham selling all manner of wonderful bits and bobs from fan favourite Netflix shows.
From showcase wardrobe pieces to niche background props and unique memorabilia. As Seen on Netflix, which sees Netflix partnering with leading mental health charity Mind, will be a treasure trove for fans. Providing the ultimate space for them to geek out. Connect with others and take home a piece of TV and film.
As well as the iconic. Think Princess Diana’s jeans from The Crown and Joan’s cheerleader outfit from Black Mirror. The store will feature items that will excite superfans of Netflix’s most popular titles. There are hoodies from Top Boy. Signed scripts. Props from One Day. And the Levi’s actually worn by Vincent (Benedict Cumberbatch) in ERIC.
WAIT! THERE’S MORE!
Amid the wide variety of amazing items, fashion-first fans might be lucky enough to find some hidden gems like a Balenciaga top from The Gentlemen. A Corteiz mask from The Kitchen. Studio Nicholson boots from Black Mirror, or Margiela jeans from Bodkin.
And to celebrate the latest release of Heartstopper, which launches its third season on Netflix this week, the store will also have some amazing items from the hit series. And a replica of Charlie’s (Joe Locke) bedroom for fans to immerse themselves in the beautiful world created by writer, Alice Oseman.
ONLINE AUCTION
For those who can’t make it to the stores, a collection of extra special pieces will be made available for fans to bid on via an online auction run by Mind, including:
Original Lady Whistledown Papers and Penelope Featherington’s (Nicola Coughlan) headpiece from Shondaland’s BRIDGERTON
Dushane’s (Ashley Walters) denim jacket and Sully’s (Kane Robinson) Y3 Tracksuit worn in his final scene in TOP BOY
Margaret Thatcher’s (Gillian Anderson) suit from THE CROWN
Nick’s (Kit Connor) Carhartt jacket from the snowball scene in HEARTSTOPPER
Susie Glass’ (Kaya Scodelario) Marni suit worn in THE GENTLEMEN
Emma Morley’s (Ambika Mod) typewriter from ONE DAY
Otis (Asa Butterfield) and Eric’s (Ncuti Gatwa) bikes, and one of Jean Milburn’s (Gillian Anderson) wooden penises from SEX EDUCATION
The Rolls Royce t-shirt from Beckham signed by Victoria Beckham and a Real Madrid shirt signed by David Beckham
The original clay model of Molly from CHICKEN RUN: DAWN OF THE NUGGET
Joan’s (Annie Murphy) wig from BLACK MIRROR episode ‘Joan is Awful’
Versace pants signed by ROBBIE WILLIAMS
Original set drawings from THE WITCHER
A Casio watch from KAOS signed by Jeff Goldblum
The ‘Tucker’s’ bar sign from BLACK MIRROR episode ‘San Junipero’, signed by writer and creator Charlie Brooker.
In-store items will be set across a range of prices. With some items on sale for as little as £1. The auction will run on Mind’s eBay page from 11 am, 11 October to 11 am, 21 October. And the bidding for all items will start at £9.99. Mind will also be running a free prize draw. For the chance to win one of three signed posters of Zeus from KAOS (Jeff Goldblum).
PROCEEDS
All of the proceeds from As Seen on Netflix will be collected directly by Mind. And support the charity’s work across England and Wales. The money will help fund mental health services, including helplines which give free and confidential advice. And the online peer support community for adults, Side by Side. It will also enable Mind to continue to campaign for change on a range of issues like health services. Legislation and employment, as well as challenging stigma. To make sure that everyone can access support when they need it.
The store, on London’s Bethnal Green Road, opens to the public for one day on 12th October at 10 am. It will then move to The Bullring in Birmingham for one day on the 19th of October.
ANNE MENSAH
Anne Mensah, VP of UK Content, at Netflix, said:
“As Seen on Netflix is more than just a pop-up shop; it’s a celebration of incredible fan communities. Fandom has an extraordinary ability to bring people together, creating connections and community around a passion for stories. Our fans are the heartbeat of everything we do at Netflix, which is why we’re so excited to create this opportunity for fans to own a piece of the shows and films they love, and support the important work done by Mind.”
SARAH HUGHES
Sarah Hughes, CEO of Mind, said:
“We know that when mental health issues are explored on-screen, they can hold real power in helping us to understand our own experiences. Right now, we know that increased mental health support has never been more important. Two million people are currently stuck on waiting lists for NHS services, and many more feel unable to reach out for the help they need for fear of discrimination, being judged, or not being taken seriously. “That’s why we are delighted to be joining forces with Netflix for this very special partnership, to make sure no mind is left behind. From exclusive props to iconic wardrobe pieces, there really is something on offer for everyone, and every item sold will help us be there for even more people who need us. This includes through our services and network of local Minds, campaigning for change and challenging stigma, to make sure everyone can access the support they need.”
ALVIS
Alvis, a moderator of r/HeartstopperAO community on Reddit, said:
“The Heartstopper fan community is full of people from such a variety of backgrounds and of such a range of ages, who often share their queer joy, coming out stories, and experiences of acceptance and self-love – as well as how Heartstopper has played into them. “People massively appreciate Heartstopper for its story, its characters, its visual identity, and of course the topics it discusses; many of which I know resonate especially deeply with those who, at Nick & Charlie’s age, may have lacked these discussions in media or in their own lives.”
SELECTED ITEM IMAGES
Please see below for some images of what is available.
For more information about As Seen on Netflix, visit: mind.org.uk/asseenonnetflix
Introducing Carl! As the News Editor at Future of the Force, Carl has been an invaluable member of our team since early 2016. His expertise and dedication have made him an integral part of our editorial staff. Beyond his professional role, Carl is a fervent supporter of Liverpool F.C. and an avid follower of pop culture. He has a deep passion for Halloween, Friday the 13th, and the iconic movie franchises Star Wars and Star Trek.
He can be found either at his neighborhood cinema, enjoying the latest releases on the big screen, or at home streaming the newest blockbuster movies.
