Smurfs Take Over London Ahead Of The Release Of The Animated Movie!
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Carl Roberts 
London was Smurf-ified as the Smurfs took over the city of London ahead of the release of the animated film in cinemas. See selected photos here.
London was SMURF-ified as our favourite blue friends took over the city ahead of the release of SMURFS on July 18. To celebrate the upcoming release of the film, London has been swept up in a wave of blue joy as everyone’s favourite little blue heroes appeared across the city. Spreading smiles, mischief, and a whole lot of Smurf-tastic fun!
A DELIGHTFUL SURPRISE
A delightful surprise awaited Londoners as 700 figurines – each 20cm tall, just like the real thing – were spotted exploring the city. From the majestic St Paul’s Cathedral to the lively Eros Statue at Piccadilly Circus, the figurines made their way across iconic landmarks before gathering in Trafalgar Square and Great George Street (Parliament Square), right outside the towering Big Ben.
ICE CREAM
With their own brand of summer fun, a branded ice-cream van, located at
Westfield Stratford offered SMURF-tastic ice-creams, served in blue cones and topped with a wafer in the shape of the iconic character’s hat, for families enjoying the sunshine.
SPECIAL SCREENING
The fun continued at Cineworld Leicester Square, where UK voice talent Rylan Clark (Vanity Smurf) and Jon Richardson (Grouchy Smurf) attended a special screening which was full of surprises, including ice-cream, a bakery, Smurfette’s disco, and the stars met the blue icons themselves.
RAILWAYS
Even the railways joined the celebration! Lumo (an all-electric rail service), with the help of Rylan Clark, unveiled an eye-catching SMURFS-branded train at a special event at London’s King’s Cross station. VIP guests travelled on the newly designed train to Edinburgh for a Smurfs-themed day out in Scotland.
PREMISE
When Papa Smurf (John Goodman) is mysteriously taken by evil wizards, Razamel and Gargamel, Smurfette (Rihanna) leads the Smurfs on a mission into the real world to save him. With the help of new friends, the Smurfs must discover what defines their destiny to save the universe. The film features an all-star voice cast, including Rihanna. James Corden. Nick Offerman. JP Karliak. Daniel Levy. Amy Sedaris. Natasha Lyonne. Sandra Oh. Octavia Spencer. Nick Kroll. Hannah Waddingham. Alex Winter. Maya Erskine. Billie Lourd. Xolo Maridueña with Kurt Russell and John Goodman.
CREDITS
Paramount Animation Presents
A Ty Ty and Jay Brown Production
“SMURFS”
Produced by: Jay Brown, Ty Ty Smith, Robyn Rihanna Fenty, Ryan Harris, p.g.a.
Based on the Characters and Works of Peyo
Written by: Pam Brady
Directed by: Chris Miller
Cast: Rihanna, James Corden, Nick Offerman, JP Karliak, Daniel Levy, Amy Sedaris, Natasha Lyonne, Sandra Oh, Octavia Spencer, Nick Kroll, Hannah Waddingham, Alex Winter, Maya Erskine, Billie Lourd, Xolo Maridueña with Kurt Russell and John Goodman.
THE POSTER
The summer will turn blue when the film opens on July 18th. Watch out for our review of the film, coming soon!
Introducing Carl! As the News Editor at Future of the Force, Carl has been an invaluable member of our team since early 2016. His expertise and dedication have made him an integral part of our editorial staff. Beyond his professional role, Carl is a fervent supporter of Liverpool F.C. and an avid follower of pop culture. He has a deep passion for Halloween, Friday the 13th, and the iconic movie franchises Star Wars and Star Trek.
He can be found either at his neighborhood cinema, enjoying the latest releases on the big screen, or at home streaming the newest blockbuster movies.
